Malaysia’s leading compact car maker, Perodua unveiled its new corporate identity,
aimed at strengthening its position as the leading compact car manufacturer.

The re-branding exercise will help the group gear up for the new challenges in the
automotive industry in a more liberalised market by making its brand more visible to
the public and equating it with the promise of high quality and pleasant driving experience.

This exercise, held in conjunction with Perodua’s 15th anniversary, is part of the hgroup’s
continuous effort to improve its products and services while responding to the ever-changing
needs of the market for more fuel-efficient car.

According to Tan Sri Asmat Kamaludin, chairman of Perodua, “We are focusing on building a
strong corporate brand that is closely aligned with the needs of the Malaysian customers. We
owe our success to the support from our customers and we remain committed to their continuing satisfaction and progress.”

This initiative is driven by the brand vision “Fresh Thinking To Move Malaysia” which means
employing the best people, processes and technology to build a world of value into Perodua
cars.

The new Perodua corporate identity comes with a brand statement “Building Cars, People
First”. This statement reflects the essence of Perodua as it stresses on the importance of
the human element in driving the group forward.

Tans Sri Asmat Kamaludin further added that “the people factor has always been an integral part
of Perodua as our products have helped many realize their dreams. At Perodua, our employees and
partners are key elements of our identity as their ideas and enthusiasm are the main contributors
to our development over the years and most of all, Perodua has always been customer-centric in
developing cars that people want and need.”

The re-branding also entailed a new look for the Perodua logo, which has been re-shaped with
a jewel-like finishing. The word “PERODUA” is now presented in a new exclusive logotype.

New Model: Mitsubishi launches new Triton

Mitsubishi Motors Malaysia Sdn Bhd (MMM) does not foresee sales impacted by higher petrol
prices in view of the launch of its fuel efficient vehicles, said its chief executive officer Keizo
Ono.

He said this following the launch of two new variants of its top-selling pick-up truck Triton, the
Triton 3.2 and Triton Lite. The 4x4 Triton 3.2 automatic and Triton Lite 2.5L manual is priced at RM97,041 and RM58,129.80, respectively, on the road without insurance.

“In view of current rising petrol and diesel prices, the timely launch of the Triton Lite will meet
the market’s demand for a fuel efficient vehicle. The Triton Lite is light on your wallet and even
lighter on fuel, thanks to its affordable price tag and good fuel efficiency,” he said after the launch.

Ono said a temporary and near-term impact was expected, but sales would eventually return to normalcy as “the fuel hike would not affect our car sale much”.

MMM is targeting to sell at least 500 units of the two variants every month.

MMM last year saw year-on-year pick-up sales growth of 59.6%, with a total of 3,480 units of
L200 and Triton sold. The growth made its pick-ups the second most popular in the country with
a 15.7% share of the segment last year.

Policy: Sime Darby takes over Ford vehicles

Sime Darby Auto ConneXion Sdn Bhd officially became the sole distributor of Ford vehicles in
Malaysia on April 1, 2008, taking over from Ford Malaysia Sdn Bhd, a joint venture between
Ford Motor Company and Sime Darby Berhad, which ceased operations on March 31. Sime
Darby had been the majority shareholder in Ford Malaysia since 1981.

Sime Darby Auto ConneXion is now responsible for the distribution of all Ford vehicles in
Malaysia, including the Focus sedan, Ranger pickup, and Escape and Everest SUVs, which
are well-regarded by Malaysians for their safety, quality, styling and performance.

Former Managing Director of Ford Malaysia, Tim Tucker, who has become Ford's ASEAN Direct
Markets and Strategic Alliance Lead, based in Bangkok, said Ford and Sime Darby Auto ConneXion
will to continue to work closely together to provide world-class sales and customer service
support to all Ford customers in Malaysia.

“The transition of operations between the two organizations has been seamless, which is a
reflection of our long-standing partnership. Ford is positive of Sime Darby Auto ConneXion’s
ongoing commitment to supporting and enhancing the brand experience for all Ford customers
in Malaysia, which is synonymous with high quality, safety and good performance," explained
Tucker.

The Ford operations are now based at Sime Darby Auto ConneXion headquarters, located at
Level 1, Lot 5, Jalan 205, 46050 Petaling Jaya, Selangor. Ford’s toll-free customer hotline –
1 800 88 3181 – has upgraded to 24-hour service, and is now known as Auto ConneXion Voice.

Market: Peugeot 407 gets good response before launch

Nasim Sdn Bhd (NSB), franchise holders of the Peugeot marque today announced that they
have received almost 200 bookings for the soon to be launched Peugeot 407.

"We wish to thank the new Peugeot 407 owners for believing in the Peugeot and also Nasim
Sdn Bhd as the custodian for the Peugeot brand" said SM Nasarudin SM Nasimudin, Director
of Nasim Sdn Bhd (NSB).

One of the main differences of the 2008 version and the previous version is the addition of
VTi (Variable Timing, Injection) and also a newly revised transmission.

According to an NSB spokesperson, the horsepower and also torque delivery has improved
with this new version. Aesthetically, the new car comes with new 17” sports wheels and also
Xenon lights for better night driving.

These he said, will definitely be strong selling points for potential customers as these items
were not available in the previous model.

The spokesperson adds that with the low booking fee of just RM1,000, it is best that those
interested in the 407 place bookings early to avoid the queue. Customers may place their
bookings at any Nasim or Naza Corp branch or authorised Peugeot dealer.

The Peugeot Privilege Card which was recently unveiled at the Peugeot Racing Party in NSB's
Peugeot showroom at Jalan Maarof, Bangsar will also be given free to all 407 buyers. This card
will entitle 407 owners to rewards on spare parts pricing as well as other motoring and non-
motor related benefits.

Policy: UMW Toyota goes mobile

UMW Toyota Motor has launched its Toyota mobile-site, which is aimed at reaching out to its customers and prospects through an alternative channel.

The mobile-site, accessible via handphones and PDAs, includes detailed information about
Toyota vehicle prices/specs, a handy loan calculator, as well as sales and service outlet locators.

Apart from the detailed information provided, there are added functions such as subscribing to Toyota’s monthly e-newsletter, the ability to request a glossy brochure of a favorite Toyota
model and also book a test drive at the same time.

The mobile-site, viewable through mobile browser at www.toyota.com.my, is accessible for free. However, the GPRS linkage rates vary depending on the mobile line provider.

Sales: Malaysia's Auto Sales in May Fall 4.7 Month-on-Month

Malaysia's new auto sales in May this year declined 4.7 per cent to 47,931 units from a month
earlier due to weaker buying sentiment amid rising costs and inflation, the Malaysian Automotive Association (MAA) said.

"(The recent) fuel price hike may have an impact on June's sales," it said in a statement.
 The Malaysian government recently hiked petrol prices by almost 41 per cent to RM2.70
(US$0.84) from RM1.92 previously. It also lifted diesel prices by RM1 to RM2.58 from RM1.58
previously.

However, year-on-year, auto sales for May 2008 jumped 25 per cent.

For the first five months, total new vehicle sales stood at 228,984 units, 52,028 units more
than that in the previous corresponding period.

Of the 228,984 units of new vehicles, 209,616 units were passenger vehicles with the balance
of 19,368 units comprising commercial vehicles.

Of the total 47,931 units of vehicles sold in May, 43,642 units were passenger vehicles.

The total production in the first five months was 217,637 units compared with 166,693 units manufactured in the same period a year ago.

In May, 39,249 passengers cars and 42,558 commercial vehicles were produced, the MAA said.

New Model: Perodua Launches Nautica 4WD